This article discusses some of the methods advertisers and marketers are experimenting with to increase sales and customer engagement. I really like how all these ideas are very customer centric and in many cases very social.
I must say the stuff I have been reading recently about the creativity going on in advertising and marketing has been very refreshing and inspirational to me. It really seems like there are a lot of marketing innovators out there that are thinking of ways for everyone to have a winning and positive experience. I like the way the marketers featured in this publication are embracing the latest technology and dragging their customers and conduits along with them for the ride.
Here’s a link the article. You will need to register to read it.